The Biggest Beauty Trends Of The Decade

2017: The Rise of K-Beauty

In 2017, we started to switch the focus from makeup to skincare. It all happened thanks to the multiple K-beauty brands that entered the global market, introducing multiple masks, serums, and other products and tools that elevated our skincare routine.

2018: Brow Lamination

For people who aren’t into microblading their brows, needle-free alternatives like brow lamination that gained popularity in 2018, are the perfect solution. The technique gives a glossy, fuller and natural-looking arches that last up to eight weeks. It’s definitely one of the biggest beauty trends of the decade that made our makeup routine simpler.

2019: All About Skin Care

The skin-first approach to beauty has changed our perception in 2019. We are not just into creating the perfect canvas for makeup anymore but want to sport our best skin ever! Multi-step Korean beauty regimens have paid off as more ladies opt to go makeup-free, exposing their natural, glowing skin.