Welcome to the new age of veganism, where plant-based beauty brands are taking the beauty industry by storm. With a focus on vegan beauty, these brands cater to women of all ages who are passionate about cruelty-free and ethical beauty choices. If you are still new to the beauty industry, and you aren’t sure about where you should your invest your money into, here are some of our favorite plant-based brands in the beauty industry that never disappoint.
Why cruelty free is the bare minimum
Cruelty-free beauty is an important aspect of the vegan movement, emphasizing the ethical treatment of animals. It means that no animals are harmed or subjected to testing during the production of beauty products. Instead, vegan brands prioritize alternative testing methods and select ingredients that are derived from plants and minerals, ensuring a kinder approach to beauty.
What is vegan makeup?
Vegan products in makeup exclude any ingredients derived from animals or animal by-products. This includes substances such as beeswax, carmine (a red pigment derived from crushed insects), lanolin (derived from sheep’s wool), and more. Vegan makeup relies on plant-based alternatives, utilizing ingredients like botanical oils, fruit extracts, and mineral pigments to achieve beautiful and cruelty-free results.
Merit Beauty: Simplify Your Routine
For those seeking effortless beauty, Merit Beauty is a go-to brand. This minimalist and vegan beauty line aims to streamline your routine with multi-purpose products that deliver stunning results. From their Flush Balm, which can be used as a blush and lip tint, to their Clean Lash Lengthening Mascara, Merit Beauty offers simplicity without compromising on quality. Elevate your everyday look with Merit’s luxurious yet easy-to-use cosmetics.
Rare Beauty: Embrace Your Natural Beauty
Rare Beauty, created by actress and activist Selena Gomez, is all about celebrating your natural beauty. This vegan brand emphasizes self-acceptance and mental health awareness while offering an extensive range of inclusive and high-performance makeup products. From their lightweight foundation to their vibrant Lip Souffles, Rare Beauty empowers women to express themselves and feel confident in their own skin.
Thrive Causemetics: Beauty with a Purpose
Thrive Causemetics is not just about creating exceptional vegan beauty products but also about making a positive impact on the world. For every product sold, the brand donates to help women facing cancer, homelessness, and other challenging circumstances. From their cult-favorite Liquid Lash Extensions Mascara to their Buildable Blur CC Cream, Thrive Causemetics combines beauty and compassion, allowing you to look good while doing good.
Elf Cosmetics: Affordable Beauty for All
Elf Cosmetics is a beloved vegan brand that offers high-quality beauty products at an affordable price point. Their extensive range covers everything from makeup essentials to skincare must-haves. Whether you’re looking for a flawless foundation, a trendy eyeshadow palette, or a nourishing lip balm, Elf Cosmetics has got you covered. With their commitment to cruelty-free and vegan formulas, they will make any beauty enthusiasts happy. Even those with a limited budget.
YOU MIGHT ALSO LIKE
Top Three Reasons You Should Use Skincare Products With Antioxidants
