

Viva magenta is a bold and vibrant shade of pink as put forward by Pantone. It has been gaining popularity in the makeup industry. It is a popular color choice for those looking to make a statement with their makeup look. The color is versatile and you can wear it in various ways, from classic and elegant to bold and edgy. The shade pairs well with both neutral and bold eye looks, making it a popular choice for those looking to experiment with color.
Celebrities and influencers have also been embracing the viva magenta trend. Moreover, many sported the color on the red carpet and on social media. The color is a popular choice among celebrities looking to make a statement and stand out at events. It is also a popular choice for photoshoots and music videos. The shade is flattering on a wide range of skin tones and you can easily incorporate it into various makeup looks. It is indeed a popular choice among celebrities and makeup artists alike.
Let’s dive into our favorite makeup looks in Pantone’s color of the year- Viva Magenta!

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Classic magenta: A classic look that never goes out of style, this look features a magenta eyeshadow on the eyelids, paired with black eyeliner and mascara for definition. A pink or fuchsia blush and a matching highlighter add a pop of color to the cheeks, while a magenta lipstick completes the look.

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