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Splish, Splash! Are You Ready for a Sports Illustrated Fashion Show at Miami Swim Week?

Miami Swim Week is here and Sports Illustrated is having their first ever fashion show!

Hold on to your bikinis, girls, because Miami Swim Week is happening right now – July 20 – 23rd! Get ready for glam, gorgeous figures, plenty of curves and shows that will feature every body type!
And one of the most highly anticipated shows this season is the Sports Illustrated Fashion Show!

That’s right, Sports Illustrated will be having their first ever fashion show this year at Miami Swim Week! This is a momentous occasion and we are so excited that our very own VIVA GLAM Supermodel, Dessie Mitcheson, will be walking in it! Not only has Dessie walked in our fashion shows, she was also Maxim Magazine’s Hometown Hottie 2013 and the face of Tecate Girls!

This year, Sports Illustrated held a contest that was open to the public. This huge model search was in looking for of all kinds of body types. There were literally thousands of entries that were narrowed down to 35 contestants. These models were flown to New York for both an interview and photo shoot. From here, 15 girls were chosen to walk in Miami Swim Week. One of these lucky models is Dessie Mitcheson! And one of these 15 women will be chosen to be in the upcoming SI Swimsuit Issue next year!

Actually, Dessie and her BFF Kayla Fitzgerald were both chosen and they get to have this once-in-a-lifetime experience together!

dessie mitcheson and bff

This year at Swim Week, every type of body shape is expected to be seen. From full-figured, curvy and slender high fashion models will be walking the runway as retailers see the importance and need for producing swimwear of all shapes and sizes.

So as Swim Week is getting ready to take over South Beach, we are looking forward to seeing what this exciting week has to offer!



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