Benefit Cosmetics launched their first ever Los-Angeles based pop-up shop, and it’s definitely not your normal pop-up. Located on Melrose, this pop-up is in the shape of a diner. It’s their Roller Liner Diner, and it’s as pink as can be. With the Museum of Ice Cream being so big last year, it’s no wonder why they went for an extravagant pop-up experience.
Enter the 50’s-inspired diner where almost everything, including the waitress garb, is entirely pink. As you take your seat, the waitresses bring over your choice of brow and eye makeup for you to try. They explain the products and how they work, and you are given the opportunity to try them all out and have fun. Riki loves Riki provided the mirrors for you to use during your stay. The mirrors have a convenient magnet on them for you to stick your phone to to get the perfect selfie after you’ve found the right Benefit look for you.
Our VIVA GLAM team visited the pop-up this past week, and the products that stood out to us as our favorites were the “Gimme Brow + Volumizing Eyebrow Gel”, the “Precisely, My Brow Eyebrow Pencil”, and the “Roller Liner Liquid Eyeliner”.
The “Gimme Brow + Volumizing Eyebrow Gel” contains tiny microfibers that stick to your skin and hair, making your brows look naturally much more full and fluffy. Big brows are in right now, so this is definitely the style to try. You get fuller-looking brows in the perfect color for you. Plus, it is water-resistant, so you can wear this all day without fear of losing your nice brow makeup.
The new “Roller Liner Liquid Eyeliner” comes in black and brown, and it is a favorite of ours here at VIVA GLAM! The tip is very fine, which makes it easy to apply. It’s super smooth, so it doesn’t drag on your skin, and it has a waterproof formula, as well. This was so easy to apply and yet so glamorous.
The “Precisely, My Eyebrow Pencil” is an ultra-fine eyebrow pencil that allows you to draw the individual hairs in your brow, as is on trend right now. It’s another long-lasting waterproof formula that we fell in love with.
If you head into the bathroom while you’re at the Roller Liner Diner, you’ll see the adorably crafted dish sink in the back, which serves as another great photo spot for all you Instagrammers out there. And, of course, you should take a stroll to their outside deck and pose with their pink motorcycle and bike seat.
The Roller Liner Diner is leaving Los Angeles very soon, so make sure you jump on this opportunity and head over there today!
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