When does sampling become stealing?
Kat Von D. Eye Contour Palette: $46.
Charotte Tilbury Matte Revolution Lipstick: $42.
Josie Maran Vibrancy Foundation: $45.
We haven’t even gotten to the blush, mascara, eyeliner, and the skincare, and we’re already over $100. Beauty definitely has its price and we all pay it, to some degree.
Now there are some women who are finding loopholes in paying for high-quality makeup. Instead of finding less expensive options, they’re simply going to Sephora and Ulta on a regular basis, sometimes daily, and doing their makeup routine in store. Is this genius or crazy? You be the judge of that, but it’s definitely not hygienic. More than 50% of products – dry or wet – have some sort of bacteria in them.
So how are they getting away with this frequent “sampling”? Salespeople at both Sephora and Ulta are not on commission and are told not to be pushy. Customers are allowed to explore and decide what we want to buy for ourselves. Regardless of their leniency, has it come to the point where we want to stick it “the man” or whoever is behind this $63 billion dollar industry? Yet, who are we to judge if a struggling administrative assistant cannot afford high-quality perfume and walks in every day at lunch for a spritz?
There’s no ethical way to draw a line, but we do wonder what is going on in their heads. Do they sample frequently because they cannot afford it or because they think they have earned it after buying so many other products?
What do you think? How often do you partake in samples at Sephora or Ulta?
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